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Art-Gout-Beaute

Art-Goût-Beauté

Location: Special Collections

A luxurious fashion magazine published in Paris from 1920 to 1933. It is illustrated with hand-colored pochoir images. Text is in French. Binding had gold sash.

Pochoir is the French word for stencil. It's a printmaking technique which was especially popular in the art deco period and used for fashion plates among other things. This beautiful, but labor-intensive method allows a design to be repeated on almost any surface by rubbing, brushing or spraying ink, dye or paint through holes carefully cut in a thin sheet of semi-rigid, moisture-proof material.

Our copy is falling apart, but the pochoir images are beautiful to see.

Several issues in The California State Library are available on the Internet Archive.

Please request Special Collections materials from the Library Director or Circulation Manager.

Art Gout Beaute Cover

Art Gout Beaute Flappers

Art Gout Beaute Flappers