Otis College of Art and Design

Digital Media

The digital media industry is concentrated in the San Francisco Bay Area , but it has a growing presence in the Los Angeles region where it is closely connected to the entertainment and gaming industries. The true size of the digital media industry is difficult to calculate using publicly available data sources because there is no set of NAICS codes designed to specifically capture these activities, which may be included in entertainment and publishing as well as other sectors. Software publishing is the industry that best fits this activity and is used to produce the figures below.