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PRODUCT DESIGN PACKAGING

The Packaging Design curriculum in the Product Design major involves both the physical package and the packaging graphics.  In the area of physical packaging, sudents learn a wide range of skills and processes related to the design and development of containers that hold and protect the product with materials that include; paperboard, wood, metal, glass, fabric and more.  In packaging graphics students learn how to apply color, typography, and imagery as a means to communicate, pursuade, sell products in a complelling way to consumers.