BFA in Graphic Design

Our Mission

The Major in Graphic Design offers a broad, cross-disciplinary learning experience for students that focuses on effective and arresting visual communication across a wide range of digital and analog media. Graphic Designers are challenged to research, develop, and refine projects that create meaning with image-making and typographic form. Graphic Design majors learn to understand and create visual and structural systems, tell complex stories, and develop functional and compelling user experiences and interfaces, developing skills and fluency with a wide variety of digital, analog, and conceptual tools that embrace and evolve with technology.

Program Learning Outcomes

Students majoring in Graphic Design will:

• Engage and utilize past and present theories and histories while evidencing professional mastery of relevant methodologies, skills, and tools applied to a broad range of media.
• Cultivate, model, and continuously improve confidence in one’s communication skills, including listening, writing, empathizing, negotiating, presenting, critiquing, and reflecting
• Define, iterate, and evaluate solutions for problems using a forward-thinking and reflective studio practice.
• Apply purposeful risk taking designed to produce content, concepts, and formal outcomes that feed personal passions and professional growth with the aim of positively impacting the future of humanity.
• Demonstrate the best professional practices, including editing and presentation of work, networking, time management, project planning, budgeting, and collaboration.
• Actively seek out and utilize cross-disciplinary studies and extracurricular activities so as to grow as a well-rounded artist and engaged citizen of the world.

Degree Requirements

All programs’ curricula are developed in response to Program Learning Outcomes, which signify what students learn within a degree program or emphasis area. All program learning outcomes respond to overarching Institutional Learning Outcomes. View the Product Design program learning outcomes here or request information.