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As one of two areas of emphasis offered in the Communication Arts program, Graphic Design challenges students to research, develop, and refine projects that combine image-making and typographic form in order to communicate visually in meaningful ways across a wide variety of media. The other area of emphasis is Illustration. The College also offers an Advertising Design minor.
Typical formats include branding and logo development, posters, books, package design, apps, websites, and interactive design. Students learn to articulate a critical and theoretical perspective and develop graphic design skills, including UX/UI, typography and type design, storyboarding and designing motion sequences, and printmaking and traditional letterpress. Strong craft and presentation skills are emphasized throughout. Students achieve the highest level of design excellence through critiques, reviews, and workshops.
Recent employers of the program’s graduates include Apple, Google, Amazon, Anthropologie, Los Angeles County Museum of Art (LACMA), Southern California Institute of Architecture (SciArc), Guess, Metro, and Capitol Records.